DIGITAL
MARKETING

Whether you are in the Pharma Industry, Biotech, Life science or Wellness, we are experienced in your line of business. We can integrate digital solutions to your marketing, communication and business strategy.

Reach your customers online

14eight accompanies you in leading successful product launches and communication campaigns. We design and develop the tools you need and amplify their resonnance by advertising them to your target market.

Digital Marketing Assets:

14eight advice you right from the inception of your project and can also revamp your existing assets, be they built on almost any platform: that is our "can do" magic touch; and this combo of acute design flair and technical experience applies for many digital touchpoints:

CORPORATE WEBSITES - INTRANET - LIGHTWEIGHT APPS - NEWSLETTER SYSTEMS

Digital Marketing Services:

14eight identifies your target market and enables you to reach the right persons, at the right time, to convert purchase intent into sales. Certified Google Partners, we are able to serve large budget national campaigns as well as smaller ones.

PPC - SOCIAL MEDIA CAMPAIGNS - CONTENT - ANALYTICS

Case study
NOVARTIS CANADA - “EXTRAORDINARY MOMENTS”

Challenge:

Metastatic breast cancer, also called phase IV breast cancer, is the critical moment at which the cancer spreads to other organs such as the liver or the brain. Our esteemed client Novartis required a campaign aimed at increasing public awareness about breast cancer, adopting a positive and touching point of view: every moment alive matters.

Solution:

14eight has a strong understanding of the pharmaceutical advertising regulations and, as an established Novartis digital partner, we were able to convey yet another meaningful campaign to the Canadian public. The message was relayed on Google networks, through search advertising, display and video advertising.

Results:

Our digital agency has been managing this campaign for more than two years, continuously challenging ad content and keywords to reach optimal use of the budget and seeing double digits CTR (click-through rates). Our ability to work in English and French enables us to pin the best ads for each language and validate them in collaboration with the regulatory bodies of the Canadian pharma industry.

A PROJECT,
AN IDEA ?

Let’s talk about it !